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Google can still track users even when their location history is disabled, according to an investigation.
New York-based nonprofit news agency Associated Press (AP), with the help of Princeton University, investigated Google’s privacy setting services in Android and Apple devices. AP showed the capacity of Google’s location markers through a visual map that divulged the places visited by Gunes Acar [GOO-nesh uh-kahr], a Princeton researcher.
Although Acar’s Google Location History was disabled, the visual map still displayed the researcher’s home address and even the commute around New York City. Findings further revealed that Google keeps snapshots of a user’s location upon activation of the Google Maps app. Moreover, automatic weather updates and even browser searches can detect a user’s current location.
The researchers also found that for Google to fully stop tracking one’s location, users should turn off the Web & App Activity setting, which is turned on by default. When enabled, this setting records and stores data from Google apps and websites.
Google reacted to the investigation by saying that the company provides clear instructions on how to properly turn off tools like the Location History and the Web & App Activity.
This privacy-related issue is not a first for the tech giant. In May, Google received complaints for violating the General Data Protection Regulation (GDPR). The GDPR is a law that protects the personal data and privacy of users from the European Union. Google, along with other tech companies like Facebook, Instagram, and WhatsApp, was accused of coercing users to agree on data collection for the purpose of advertising before they can use the company’s services.