‘The Legend of Zelda’ will be made into a live-action film

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Unlocking Word Meanings

Read the following words/expressions found in today’s article.

  1. live-action / ˈlaɪvˈæk ʃən / (adj.) – referring to a film or television show that is not animated and features real actors and actresses
    Example:

    The fans are looking forward to the live-action film of the beloved cartoon.


  2. leverage / ˈlɛv ər ɪdʒ / (v.) – to use something to maximum advantage to get a desired effect or result
    Example:

    The company needs to leverage its strong brand status to expand into new markets.


  3. merchandising / ˈmɜr tʃənˌdaɪ zɪŋ / (n.) – the activity of promoting, selling, and displaying products or goods in a retail setting
    Example:

    The store’s merchandising efforts, including attractive displays and product placements, led to increased sales.


  4. rake in (something) / reɪk ɪn / (phrasal v.) – to earn or acquire a large amount of something, typically money, quickly or easily
    Example:

    The company’s new product has raked in significant profits.


  5. hurdle / ˈhɜr dl / (n.) – an obstacle or difficulty that must be overcome to achieve a goal or make progress
    Example:

    The lack of funding was a major hurdle in the development of the project.


Article

Read the text below.

Nintendo is developing a live-action film based on its hit video game “The Legend of Zelda,” the Japanese company behind the Super Mario franchise said.


The film, with financing from Sony Pictures Entertainment as well as its own investment, will be directed by Wes Ball, the American director of the upcoming “Planet of the Apes” film. It’s being co-produced by Nintendo and Arad Productions Inc., which is behind the live-action Spider-Man films and headed by Avi Arad.


The move highlights Kyoto-based Nintendo’s strategy to leverage various aspects of its business, including theme parks, merchandising, and movies, to boost machine and software sales, and vice versa.


That strategy has met success. Its animated film “The Super Mario Bros. Movie,” released earlier this year, has raked in more than $1.3 billion and drew nearly 170 million people worldwide.


The planned release date of the Zelda movie was not announced. Shigeru Miyamoto, the Nintendo executive who has spearheaded the creative innovations at the company for decades, said it will be released only when it’s ready while stressing that work on the project has been going on for a decade.


“I realize there are so many Zelda fans, and we cannot betray their expectations. That is a big hurdle. But we are ready,” said Miyamoto.


Nintendo reported an 18% rise in net profit for its first fiscal half, totaling nearly 271.3 billion yen ($1.8 billion), up from 230 billion yen a year earlier.


The latest Zelda game called “Tears of the Kingdom,” has been selling well, and Nintendo is hoping the planned movie will benefit from the popularity of the game, which stars a hero and a princess fighting against evil.


The Switch machine, already in its seventh year after its debut, is still doing well in sales, according to Nintendo.


Nintendo is banking on having more people come in contact with its intellectual property through official stores, including pop-ups, theme parks special events, and now movies.


Nintendo is also opening a museum devoted to its history and legacy in the ancient Japanese capital of Kyoto in March next year.


This article was provided by The Associated Press.


Viewpoint Discussion

Enjoy a discussion with your tutor.

Discussion A

  • Do you think that a successful video game can significantly contribute to the success of a movie adaptation? Why or why not? Discuss.
  • Do you think that successful video game adaptations can introduce non-gamers to the gaming world? How do you think this might impact the gaming industry’s reach and audience? Discuss.

Discussion B

  • How do you think the success or failure of meeting fan expectations might impact the broader reputation of Nintendo as a game and entertainment company? Discuss.
  • In your opinion, what typical expectations do people have when watching a movie (ex. well-developed storyline, connection with the characters)? Discuss.